The Vice Dean for Marketing and Internationalisation is primarily responsible for:

• Strategy concerning activities within the Vice Dean’s scope of responsibility – developing the vision and conceptual direction of the Faculty in the areas of marketing, external and international relations in line with the Faculty strategy determined by the Dean; proposal of measures for the systematic promotion of the Faculty, the strengthening of its reputation, and the supporting of student recruitment.
• External relations – preparation and discussion of documents, agreements and contracts related to the Faculty’s external relations; interaction of the Faculty with professional and public institutions; the Faculty’s Industrial Partners Board.
• International cooperation and mobility – management of the Faculty’s international contacts; cooperation of the Faculty within university alliance consortia; effective use of student and staff mobility programmes; provision of information and promotion of mobility (in cooperation with the Vice Deans for Studies).
• Marketing and recruitment – Faculty marketing; professional and methodological leadership of the Office for Internal and External Relations (OIER); promotion of the Faculty; preparation, updating, and distribution of promotional materials; participation in fairs; coordination of promotional activities for the recruitment of student applicants for Faculty courses (in cooperation with the Vice Deans for Studies).
• International students and self-funding students – recruitment and marketing activities.
• AdMaS Centre – monitoring of the post-sustainability period of the Research and Development for Innovations project in cooperation with the Vice Dean for Faculty Development and the Vice Dean for Research and Knowledge Transfer.
• Rentals – marketing activities related to rentals.
• Reporting and presentation of Faculty activities – coordination and preparation of the Faculty Annual Report as a comprehensive presentation and information document; methodological cooperation with the OIER and other Faculty bodies in the collection, interpretation and presentation of data on Faculty activities.

Cooperation and Cross-cutting Areas:

• Mobility and internationalisation are carried out under the responsibility of the Vice Deans for Studies (Bachelor’s and Master’s Studies, Doctoral Studies and Internal Affairs) in cooperation with the Vice Dean for Marketing and Internationalisation.
• AdMaS Centre – the substantive agenda in the area of research and development falls under the Vice Dean for Research and Knowledge Transfer; the development and infrastructure agenda falls under the Vice Dean for Faculty Development; the relationship, communication and presentation agenda is managed in cooperation with the Vice Dean for Marketing and Internationalisation.
• Expert services – external and institutional relations in the area of the Faculty’s expert services, particularly links to the Ministry of Justice, professional bodies, and expert commissions; methodological external communication and the representation of the Faculty in this area are ensured by the Vice Dean for Marketing and Internationalisation; the performance of expert services at  the Faculty, methodological management, contractual frameworks and resource coordination are ensured by the Vice Dean for Faculty Development; during the absence of the Vice Dean for Faculty Development, the Vice Dean for Marketing and Internationalisation, or alternatively the Dean, shall represent them as necessary to ensure the continuous provision of expert services. The internal division of specific areas of expert services among the vice deans may be determined by a Dean’s decision or by mutual agreement.
• ITC (Information Technology Centre) – conceptual and methodological cooperation with the ITC in the areas of digital support for studies, R&D and internal Faculty processes is the responsibility of the respective Vice Deans, in cooperation with the Faculty’s Chief Financial Officer and relevant bodies of BUT.

All vice deans, in cooperation with the management of Brno University of Technology, the Dean, the Chief Financial Officer, and responsible staff members of the Faculty, shall in particular:

• ensure compliance with legal regulations relating to higher education institutions and with the internal regulations of Brno University of Technology and the Faculty,
• assess the effectiveness of the Faculty’s internal regulations and submit proposals for their amendment,
• implement the strategic plan of Brno University of Technology and the Faculty; within the scope of their responsibilities, they shall submit proposals for updates to it,
• implement the Dean’s decisions, directives, and instructions and, within the scope of their responsibilities, ensure the supervision of said regulations,
• actively participate in the Dean’s advisory bodies; within the scope of their responsibilities, they shall manage, coordinate, or provide methodological guidance to the relevant commissions, working groups and advisory bodies of the Faculty, provided that their establishment, composition, or activities arise from the Faculty’s internal regulations or from a Dean’s decision; they may also establish their own advisory bodies,
• ensure the organisational and substantive arrangements are made for the holding of appropriate academic ceremonies within the scope of their responsibilities,
• prepare source materials for the Faculty’s promotional and information materials in relation to their area of responsibility,
• cooperate in addressing matters related to the AdMaS Centre and in setting the rules for its further development.